RUN started out as a branding and graphic design studio over 10 years ago, and has since grown into a fast growing strategic advertising and design agency. The businesses and organisations we work with range from small innovative startups to multinational-partnered global companies from around the world. We partner with our clients to ensure the delivery of all communication is original, relevant and meaningful to their audience. We aim to enhance a brand’s customer experience and facilitate social interactions with their target audience. Strategy plays a huge role in how we roll out product and campaign launches for clients, however this is amplified by the creative process, to win the hearts and minds of the people who use, share and engage.


Laura Cibilich // Design Director

Laura founded RUN (formerly Designstein) in 2008 and since then has orchestrated the launch of many successful brands and products, including New Zealand’s first indoor trampoline fun park, Jump. She has also been commissioned to create collateral for the annual worldwide conference Semi-Permanent.

With her strong design background Laura has an extensive knowledge of strategic design, graphic design and brand application, with particular expertise in brand identity and typography. She has experience working across multiple international brands and has created work for clients including The Food and Agriculture Organization of the United Nations, Niue Tourism, 2degrees, Lego, Sheraton Hotels and Resorts, Canon, Puma, Kelly Tarlton’s, Jagermeister, Mattel, Pacific Trade Invest and Te Puia. Laura is a talented, multi-disciplined designer and exhibiting artist, having been sponsored to exhibit work in the ARTvent exhibition at Auckland’s Wynyard Quarter, Art in the Dark and a finalist in the Fieldays No. 8 Wire National Art Award. 

Laura has a passion for helping clients grow and build their business. Her inherent knowledge of brand ideation and strategic based thinking helps her cross navigate media channels in the implementation of creative projects on any scale, small or large.

Call Laura on 021 1100 737


Raymond McKay // Creative Director

Raymond is an Award-Winning Creative Director and has worked at the highest level of advertising for more than 14 years, alongside some of the world’s most awarded creative directors. 

After graduating from AUT University with a Communications Degree, Raymond was hired to work as a creative at Colenso BBDO, consistently ranked in the top three most creative agencies in the world. He further honed his craft as an Art Director in the biggest and most respected advertising agencies in New Zealand and Australia, including Saatchi & Saatchi, Clemenger BBDO, Lowe, Draft FCB, DDB, and 99. During his career Raymond worked on global brand and retail accounts including Air New Zealand, Pacific Blue, Emirates, McDonald’s, TV3, Sky TV, Toyota, The Warehouse, Chrysler, Volkswagen, Frucor, Fonterra, Placemakers, Les Mills and various other international brands. 

Raymond is also the creative behind Wellington’s now iconic ‘Blown Away’ sign. Experienced in a variety of categories and disciplines, Raymond thrives on any creative business challenge. Exposure to all facets of advertising and strategy, has enabled him to effectively navigate the gap between traditional and digital communications.

Call Raymond on 021 175 0941




At RUN our core values form the foundation for an environment that benefits and enriches our clients and our team. We strive for these every day because we want to be a company we are proud of and that our clients are proud to work with.


Obviously being a creative agency, creativity and innovation are in our blood. We’re ideas people and encourage and embrace thinking differently, enabling us to come up with better solutions for you. We’re passionate about using creativity to solve problems. We believe in the proven link between creativity and commercial success. And we’re up for any creative challenge that comes our way!


We are truthful, upfront and open-minded and like to work with people who are the same. Open, honest communication is the key to any successful relationship – that’s when great teamwork and collaboration happens. We may not always agree, but we’ll always be truthful and in our work it’s how we come to the best possible outcome for all. Organisations we work with value what we bring to the table, which is a lot of expertise in stuff like graphic design, strategy, branding, marketing and creative advertising. If we aren’t the right fit for some we’re ok with that. We strongly believe you need to go with your gut feeling.


Sick kids? School holidays? Or didn’t notice your baby left a stain on your pants just as you walked out the door? No problem – we totally understand. Everyone was a kid once and everyone has family (good and bad), so why try and hide it? We aim to be the same people at work as we are at home. We have strong family values. We are a small, close team who respect, motivate and support each other. We laugh and have fun together. Family keep us grounded and down to earth. At RUN kids are always welcome.


We constantly strive to learn and improve by expanding our skill set and looking for ways to grow and expand our knowledge. RUN is made up of amazingly smart people; our team has extensive, real-world experience and education in our craft. We consider everything a learning experience, so look forward to what we can learn from you.


We love what we do. We put our heart and soul into it every day and that’s why we’ve helped so many businesses succeed since 2008. Our determination to produce outstanding work stems from our true love and belief in our craft. We are passionate about what we do and want to share that passion with each other, our clients and the world!


Good ideas and decisions come when positive people surround us. Research shows there is a connection between positivity and performance, and we feel it. Positive people produce better work, are more successful, healthy and make the world a better place. We have a fun, positive attitude and environment for all. A smile goes a long way. We are grateful. Sure, we like facts, but believe that the glass is half full and there’s always an opportunity to top it.


We strive to make decisions that not only benefit our company and clients, but the wider community and environment too. We strive to do what’s right for the world. We are ethical, honest and have a sense of purpose to improving the planet and humanity. We are doing our bit to make our work continually more sustainable, to leave a lesser footprint on the earth. It’s just the right thing to do. Ok, in the spirit of openness and honesty, we’re not at all perfect (we should probably have a worm farm in the office, although we do have a dog who helps with the food scraps), but we’re continually striving to do our bit.


So that’s us and what we stand for. If this sounds like the kind of company you’ve always wanted to work with get in touch so we can create wonderful things together!