Weekly RUNdown
People-Image-2-v2__ScaleWidthWzc5NV0.png

Here’s some of what’s been happening in our industry - advertising, design and digital - over the last week, coming to you from Papamoa where some of the team are having a relaxing long weekend, enjoy!

  • Asia-Pacific’s Top 1000 Brands for 2018, with New Zealand included in the survey for the first time. See article.
     
  • Small startup in London pits itself against the big three - Uber, Google and Apple in the race to launch driverless cars in Europe. See article.
     
  • Could a new brand design have saved Toys R Us? See if thats the case.
     
  • Making magic with IDEO Partner and Managing Director, Michael Peng. Check the interview here.
     
  • Read’em and weep. Beautiful New Zealand inside stories here.

If you found this RUNdown useful, please share it with your online community. We know how to create great strategy, design and advertising and use the latest technological innovations to a brand's advantage. Contact us now for more details. 

Run Withrun
Designer and Mum, and Everything In-between
ADT-07-01.jpg

Our Design Director and Founder Laura Cibilich was asked recently to share her thoughts on being a designer, a mum and everything in-between.

Some key comments from Laura:

  • I believe you can have it all – but you do need to have great people and support around you.
     
  • Becoming a mother has made my work more streamlined and brings in another perspective I didn’t have before having kids.
     
  • I know the traditional working role is shifting, but it’s happening very slowly. One of our company values is ‘family friendly’, and it’s something that has really resonated with clients, as well as our wider workforce. They feel welcomed, anytime and with or without their families, meaning they’re more comfortable, relaxed, driven and we’re finding it leads to a better outcome for all.
     
  • Overall there are positive trends currently happening in gender equality and diversity, as well as sustainability, all helping the shift to business not just being about monetary outcomes, although we still have a long way to go. Hopefully the design industry can take the next steps to help drive this change.

Read the full interview here.

Run Withrun
Weekly RUNdown
RUN_Airbnb_GreatWallofChina.jpg
  • We’ve been immersing ourselves in all things design, tech and creative, hearing from creative practitioners and thinkers from around the world at Semi Permanent Auckland over the past three days.
     
  • A nice creative promo for Airbnb and China - 4 winners will get to spend the night on the great wall of China in a custom-designed home.
     
  • How creative are you? Try these classic psychology tests to see.
     
  • Google Signals: new Google Analytics feature released - a step forward for metrics across platforms.
     
  • Not industry related, but at RUN we recently made a decision to not have any single-use plastic bags in the office, plus we’re helping Niue phase out single-use plastic bags, so we’re excited yesterday when it was announced they’re being phased out in New Zealand over the next 12 months.
Run Withrun
Weekly RUNdown
RUN_Badges_Design_Auckland.jpg

We’ll be reliving today all over again from beautiful Niue - time for some sun! Wish we already had some new Allbirds Sugar Zeffers to bring along that just got launched this week. Here’s our weekly, with so many great creative events coming up, we just had to mention them too.

Run Withrun
Weekly RUNdown
WeeklyRUNdown-29July2018.jpg

Coming to you from a beautiful crisp Ruapehu region this week, where some of our team are have been hitting the slopes and exploring everything the region has to offer.

- Would you like a facial-recognition with your meal. See the article here.

- It’s your last chance to catch the exhibition 'There is no such thing as a New Zealand typeface: Kris Sowersby’  on at ObjectSpace if you’re in Auckland this week. A must-see for type nerds!

- We’re in two minds about design competitions, but if you’re into them you could design Campaign Asia a 50th birthday cover. See competition here.

- Over 100,000 unseen Andy Warhol Photographs are to be made public. See them here.

- The PANZ Book Design Awards 2018 Winners have been announced. See them here.

If you found this RUNdown useful, please share it with your online community. We know how to create great strategy, design and advertising and use the latest technological innovations to a brand's advantage. Contact us now for more details. 

Run Withrun
RUN CD, Raymond McKay Wins Prestigious Scholarship
RaymondMcKay.jpg

The Auckland Business Chamber has announced RUN Creative Director, Raymond McKay, as one of the two 2018 recipients of The Michael Barnett Scholarship for leadership.

Raymond intend to use the scholarship to assist with creating a new digital platform and video series called Orator Circle, showcasing Maori and Pacific leaders in their fields who are doing great things in the world, and who are part of the diaspora of New Zealand and Pasifika talent, to use as inspiration for young New Zealanders.

Michael’s comments:
Raymond is passionate about capturing and celebrating the success of Maori and Pacific leaders. This initiative will showcase them to a wide audience.

Run Withrun
RUNdown
Screen Shot 2018-07-20 at 2.53.44 PM.png

Here’s some of what’s been happening in our industry - advertising, design and digital - over the last week.

-  More than a koru, part one: What role does Māoridom play in New Zealand’s design identity? See the article.

- Facebook has announced they are taking significant steps to bring more transparency to ads on Facebook. This means that a user can now go to your Facebook business page and see every active ad you're currently running. Very interesting stuff! See it here.

- A collection of Sir Richard Branson’s favourite creative quotes. We love "You can’t use up creativity. The more you use, the more you have." by Maya Angelou. See it here.

- A new trans-Pacific fibre-optic cable connecting New Zealand to Australia, the Pacific and onto the United States lit up on Monday, changing the way data travels around the Pacific. See the article.

- Research shows women and ethnic minorities not making it in design. See the article.

- What packaging materials can replace traditional plastics now? See the article.

If you found this RUNdown useful, please share it with your online community. We know how to create great strategy, design and advertising and use the latest technological innovations to a brand's advantage. Contact us now for more details. 

Run Withrun
Weekly RUNdown
AklMuseumRUN.jpg

Happy Friday the 13th - Black Friday! Here’s some of what’s been happening in our industry - advertising, design and digital - over the last week.

- The Comms Council has just issued a Diversity Policy tool for agencies - with the goal of all member agencies having an Inclusiveness & Diversity Policy in place by the end of 2018.

- If you’re in Auckland this weekend check out the Auckland Zinefest, Sunday July 15th, 11am-4pm at Auckland Art Gallery Toi o Tāmaki.

- Something else worth checking out is the Are We There Yet? Women and Equality in Aotearoa exhibition, which has just opened at the Auckland Museum. 

- We’re lovin’ the KFC South Africa World Cup ad. See it here.

Google AdWords is becoming Google Ads. The new Google Ads brand represents Googles full range of campaign types across Search, Display, Video, App and more.

- The Hot List winners: magazine, editor and publisher by NZ Marketing. See article.

- Shout out to Alisha Henry who’s doing her own 100 days project this year of amazing illustrations! Check them out here or follow along on her Instagram

If you found this RUNdown useful, please share it with your online community. We know how to create great strategy, design and advertising and use the latest technological innovations to a brand's advantage. Contact us now for more details. 

Run Withrun
Weekly RUNdown
Riverflow-3-1145w.jpg

Here’s some of what’s been happening in our industry - advertising, design and digital - over the last week.

- It's Plastic Free July!

- The NZ Code for Responsible Advertising has been revamped. See what you need to know.

- Trends from the recent Cannes Lions included diversity, big tech dominance and influencer scrutiny. See it all here.

- Lost typography from the Bauhaus masters, beautifully re-created.

- A new Inclusiveness and Diversity Policy tool for agencies launched this week.
See the policy here.

- Adobe launches “on-the-go” video editing app Rush alongside software updates.

- We’ve been a fan of Morag Myerscoughs work for a few years now and love her latest colourful work transforming rooms in Sheffield Children’s Hospital.

If you found this RUNdown useful, please share it with your online community. We know how to create great strategy, design and advertising and use the latest technological innovations to a brand's advantage. Contact us now for more details. 

Run Withrun