Here’s some of what’s been happening in our industry - advertising, design and digital - over the last week.
Celebrating Plastic Free July - what designers can do to fix the plastics problem? To design things differently in the first place is one way.
The Qrious Mood of Marketing 2019 Report - Discover what's shaping the role of marketing right here in New Zealand. Great to see successful companies are taking a longer term view, understanding that retention and loyalty is key.
Just shows how personalised and targeted digital advertising can be - and that they’re much better when personalised.
Recent NZ media market stats show growth.
Props to Pampers for this great campaign! Yes, we’re parents too and know all about the problem of there being no changing tables in men’s bathrooms - hope they extend this to NZ soon. #LoveTheChange
A lovely alphabet made from stones collected on the beach that is surprisingly legible.
Highlights video from the recent NZ Digital Day Out 2019 - heavily focused on influencer marketing, with the key message to "be authentic, curious and meaningful".
In light of Adidas (see last week’s RUNdown): How can brands protect their logos?
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